I was in a conversation last week with a University administrator, talking about programme fees in general, and the cost of MBAs in particular. The administrator was remarking that this year, for his institution, fees had to be raised at a greater level than inflation because the cost of putting on their programs had risen considerably. The cost of offering their MBA had been considerably raised because of a number of issues, mostly to do with the quality of personnel they had as contributors to their program. They as an institution had taken the decision that they could not compromise the quality of the program they offered.
We discussed the process that the average MBA student had to follow to make a decision as to whether they could afford to study an MBA. We concluded that the quality of the program was a major factor in the decision that students made, as this influenced the stature and reputation of the institution. Students were making an investment in their future, and although costs had to be kept as low as possible, this could not be at the expense of the quality of the program they were studying.
# posted by Mary @ 3:00 PM
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